Quatre exemples de cartes représentant quatre grandes joueuses d’époques et d’origines différentes

Les Décisives

A speculactivist endeavour imagining preferable futures for women in sports

Carte Blanche

2018

Les Décisives (The Decisive Ones) is an initiative born from the meeting with former international footballer Mélissa Plaza, who holds a PhD in sports psychology focusing on gender stereotypes in a sporting context. The author of the book « Pas pour les filles? » (“Not for girls” – Robert Laffont, 2019), she recounts her experience of sexism as a woman in the professional football world, a journey that inspired Les Décisives.

This self-commissioned project by our studio asserts our advocacy for a militant form of Design Fiction: the speculactivism. Indeed, Les Décisives aims to promote visions of futures seen as preferable for women in sports environments. The scenarios and their speculative artefacts are designed to open up imagination, even if they must break through sexist thought patterns. Les Décisives also serves as a catalyst for debate about why these fictional futures are not already present realities.

The three scenarios address a series of ongoing and emerging frictions within the football sphere:

  • The need for equipment that truly considers women’s bodies and metabolism,
  • Vigilance and prevention of toxic behaviours, particularly harassment, within clubs,
  • The essential media coverage of professional female athletes to inspire ambition and aspiration in younger generations.
Page web du site de Nettie faisant la pub détaillée du kit vantant ses différents mérites des chaussettes, du short, du maillot et invitant à recevoir son kit gratuitement

↑  The Moi, Footballeuse kit by the equipment manufacturer Nettie facilitates the practice for those who wish to start playing football, while asserting their legitimacy in a sport still too often labelled as masculine.

Quatre exemples de cartes représentant quatre grandes joueuses d’époques et d’origines différentes

↑  The publisher Panina has released a collection of “Play It Like” prism cards featuring iconic female footballers from history, offering a way to see life through their eyes.

Photo d’un vestiaire de foot dans lequel est incrusté Blobby une sorte de blob rond et bleu au faciès sympathique

↑  Blobbie is an endearing mascot that promotes kindness, discussion, and conflict resolution within a sports team, helping to foster bonds of sisterhood.

Affiche présentant une exposition sur 100 ans de sexisme dans le sport
Affiche célébrant depuis 2021 la loi d’obligation d’égalité salariale entre hommes et femmes au sein d’un club de foot

↑  These speculactvisit posters invite us to sow the seeds of futures that deserve to emerge in the real world, celebrating the end of sexism in football.